Consumer Behavior Includes the Actions a Person Takes in Purchasing

question 99

Multiple Choice

Consumer behavior includes the actions a person takes in purchasing services and using products and services, including

• A) the physical effort spent on these actions.
• B) the financial limitations one must overcome to accomplish these actions.
• C) the mental and social processes that come before and after these actions.
• D) the emotional processes that occur during these actions.
• E) the cognitive and attitudinal processes that must be learned to complete these actions.

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Definitions:

Shares Outstanding

The total number of shares of stock that are held by all shareholders, including share blocks held by institutional investors and restricted shares.

Dividend Income

Income received from owning shares in a company, paid out from the company's earnings to its shareholders.

Dividend Payable

The amount of money a company is committed to paying its shareholders in dividends for owning the company's stock.