Research Shows That Consumer Socialization with Respect to Brand Preferences

question 209

Multiple Choice

Research shows that consumer socialization with respect to brand preferences begin at

• A)the age of two.
• B)the age of five when their cognitive skills have developed to understand the concept of money.
• C)the age of thirteen when they become teenagers,when they can understand the responsibility involved in saving money to be able to consume products and services.
• D)the age of eighteen when they become college students,living outside their parents' home for the first time and being responsible for their purchase decisions.
• E)never fully develop because most people,regardless of age,change their brand preferences many times during their lifetimes.

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Definitions:

AAMR/AAIDD

The American Association on Intellectual and Developmental Disabilities, previously known as the American Association on Mental Retardation, is an organization aimed at enhancing the quality of life for individuals with intellectual and developmental disabilities.

Intellectual Disability

A condition characterized by significant limitations in both intellectual functioning (such as learning, problem-solving, judgment) and in adaptive behavior, which covers a range of everyday social and practical skills, apparent before the age of 18.

Etiological Factors

Causes or contributing factors that lead to the development of a disease or psychological condition.