Kraft Produces Lunchables,a Prepackaged Meal Usually Consisting of Several Crackers,small

question 215

Multiple Choice

Kraft produces Lunchables,a prepackaged meal usually consisting of several crackers,small slices of meat,and small slices of cheese.Other items in the product line contain small bottles of Chiquita Strawberry Banana Fruit smoothie,Capri-Sun juice,or Kool-Aid.The box is bright yellow and the quantity of food contained within it is small.The target market for Kraft Lunchables is MOST LIKELY:

• A)moms with school-age children who pack a simple healthy lunch for them.
• B)business people looking for a fulfilling breakfast at the office.
• C)business travelers on the run.
• D)teenagers who are hungry for an after-school snack.
• E)baby boomers who are trying to lose weight.

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Definitions:

Parasitic Plants

Plants that derive some or all of their nutritional requirements from another living plant.

Nutritional Source

A food or substance that provides essential nutrients needed for growth and maintenance of life.

Blood-Borne Pathogen

Microorganisms such as viruses or bacteria that are carried in blood and can cause disease in people.

Hepatitis A Virus

A highly contagious liver infection caused by the hepatitis A virus, typically transmitted through the ingestion of contaminated food or water.