Local Newspaper Readership Has Declined Significantly in Recent Years

question 225

Multiple Choice

Local newspaper readership has declined significantly in recent years.Not only are traditional newspapers losing subscribers,they are also losing advertisers.To combat these trends,many newspaper publishers now offer online versions of their printed newspapers.This is MOST LIKELY a response to which environmental force?

• A)economic,since few can afford a newspaper today
• B)competitive,resulting from new,smaller local newspapers that are flourishing
• C)technological,since high-speed printing presses have become more easy to use
• D)social,resulting from changing consumer preferences for information delivered online
• E)regulatory,since the government provides tax incentives for paper-based products

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Definitions:

Peace Dividend

The economic benefit and prosperity that results from the reduction of defense spending, typically occurring after the end of a major conflict.

Military Spending

The financial allocation by a government for maintaining and equipping its armed forces, including expenses for salaries, equipment, and operations.

Consumer Spending

The total value of goods and services purchased by households during a specific period, an important component of a country's gross domestic product (GDP).

2001 Recession

A brief economic downturn that occurred in the United States in 2001, marked by a decrease in GDP and triggered by the burst of the dot-com bubble.