The Target Audience and Purpose Affect the Format of a Business

question 17

Multiple Choice

The target audience and purpose affect the format of a business or marketing plan.For example,an element such as the level of detail should reflect

• A)the kind and complexity of the organization.
• B)the educational background of the key personnel.
• C)the investment potential of the investors.
• D)how well you know your audience.
• E)whether the plan is for a product or service.

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