There Are No Magic One-Size-Fits-All Guidelines for Writing Successful Marketing

question 71

Multiple Choice

There are no magic one-size-fits-all guidelines for writing successful marketing and business plans. Which writing and style guideline below still generally applies?

• A)Use different color fonts or paper to represent different sections of your plan.
• B)Do not use a business plan unless you plan to borrow at least $100,000.
• C)Shoot for a plan that is 15 to 35 pages in length, excluding financial projections and appendixes.
• D)Include as an attachment the résumés for all key players in your management team.
• E)To save paper, send the plan in digital (Adobe Acrobat PDF) format to all potential investors.

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Definitions:

U.S. GDP

The total market value of all final goods and services produced within the United States in a given period, serving as a broad measure of its economic activity.

U.S. GNP

Gross National Product of the United States, representing the total dollar value of all goods and services produced over a specific time period by American citizens and businesses, regardless of where they are located.

French Citizen

An individual who holds citizenship in France, legally recognized as a member of the country with certain rights, responsibilities, and protections.

Produced Illegally

Goods or services manufactured or distributed in violation of laws.