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Key Success Factors are those activities that are necessary to achieving competitive advantage.
Demand Curve
A graph that depicts the relationship between the price of a good or service and the quantity demanded for a given period, typically illustrating an inverse relationship.
Marginal Revenue
The additional income that is generated by increasing product sales by one unit.
Average Revenue
The revenue a company generates per unit of output sold.
Profit (or Loss) Per Unit
The amount of money gained or lost on each unit of a product sold, calculated as the difference between the selling price and the cost of production.
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