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According to "Learning from Experience: The Un-Carrier CEO," what term was used to signify that T-Mobile would be the opposite of its competition?
Object Relations Theory
A psychoanalytic theory focusing on relationships with others and the external and internal objects, and how they shape the individual's mind and personality.
Significant Objects
Items that are given importance or value due to their emotional or symbolic meaning to an individual or culture.
Longitudinal Study
A research design that involves repeated observations of the same variables (e.g., people) over short or long periods of time.
Development Stages
Distinct phases of growth and development that humans go through from birth to adulthood, often described in psychological theories.
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