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Explain the Concept of Selective Retention and Its Association with Marketing

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Explain the concept of selective retention and its association with marketing.


Definitions:

Logic Model

A systematic and visual representation of how a program or project is intended to work, including its inputs, outputs, and outcomes.

Systems Theory Model

An interdisciplinary theory about the nature of complex systems in nature, society, and science, suggesting components interact within a system to fulfill its purpose.

Organization's Success

The achievement of the goals and objectives set by an organization, measured through various indicators such as growth, profit, or the fulfillment of a mission.

Outcomes

The changes, benefits, or impacts that result from certain actions or interventions, often used to measure the effectiveness of programs.

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