A Sales Representative Whose Expertise Is in Unraveling Customers' Problem

question 67

Multiple Choice

A sales representative whose expertise is in unraveling customers' problem is called a(n) ________.

• A) order taker
• B) missionary
• C) technician
• D) solution vendor
• E) demand creator

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Definitions:

Market Diversification

The strategy of entering into new markets or creating new products to reduce reliance on a single market or product line.

Synergy

The combined effect of two or more individuals, entities, or factors that is greater than the sum of their separate effects.

Indemnity

A contractual obligation of one party to compensate the loss incurred by the other party due to the acts of the indemnitor or other specified causes.

Reciprocity

Refers to a mutual exchange of privileges or benefits between two parties, where each party offers something in return for what is received, often seen in trade agreements.