Which of the Following Statements Is True of Marketing Plans

question 59

Multiple Choice

Which of the following statements is true of marketing plans?

• A) They can be independently developed without worrying about other functional areas.
• B) They provide direction and focus for a brand, product, or company.
• C) They are usually profit-oriented.
• D) They are of limited use to nonprofit organizations.
• E) They are typically five-year plans and they lay out the strategies required to achieve targets in those five years.

Understand the role of membranes in cellular processes such as exocytosis and facilitated diffusion.

Describe how cells interact and communicate through their membranes.

Understand the structural and functional characteristics of transmembrane proteins, including the impacts of hydrophilic side chain removal.

Describe the purpose and outcomes of the freeze-fracturing technique in studying membrane proteins.

---

Definitions:

Product Differentiation

The attempt by firms to convince buyers that their products are different from those of other firms in the industry. If firms can so convince buyers, they can charge a higher price.

Perfectly Elastic

A situation in economics where the quantity demanded or supplied changes by an infinite amount in response to any change in price; depicted by a horizontal line in price-quantity graphs.

Collusion

Cooperation among producers to limit production and raise prices so as to raise one another’s profits.

Barriers To Entry

Barriers to entry are obstacles that make it difficult for new competitors to enter an industry, including high initial investment costs, strict regulations, or strong brand loyalty among existing customers.