A Marketer That Wants to Anchor a Point-Of-Difference for Dove

question 108

Multiple Choice

A marketer that wants to anchor a point-of-difference for Dove soap on brand benefits might emphasize which of the following?

• A) The soap is one-quarter cleansing cream.
• B) Dove products include bar soaps and shampoos.
• C) Dove soap helps users have softer skin.
• D) The soap brand has global presence.
• E) The brand has recently launched soap for men.

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Definitions:

Rated Speed

Rated speed is the speed at which an electric motor or machine is designed to operate under a specific load to achieve optimum performance.

VFD Technology

Variable Frequency Drive technology, enabling control of the speed and torque of electric motors by varying the input frequency and voltage.

Phase Motors

Electric motors designed to operate on a specific number of phases of alternating current, each providing a distinct power cycle.

VFDs

Variable Frequency Drives, electronic devices that control the speed of an electric motor by varying the frequency and voltage supplied to the motor.