Pepsodent Launched a New Product That Could Whiten Teeth, Fight

question 21

Multiple Choice

Pepsodent launched a new product that could whiten teeth, fight decay, and maintain fresh breath. Observing that Pepsodent did not focus on the dental sensitivity aspect, Colgate introduced a toothpaste which did all of the above and also protected sensitive teeth. This is an example of a(n) ________ attack.

• A) frontal
• B) flank
• C) guerrilla
• D) encirclement
• E) bypass

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Definitions:

1950s

A decade marked by post-World War II recovery, the beginning of the Cold War, and cultural shifts in music, fashion, and lifestyle.

Television

A system for transmitting visual images and sound that are reproduced on screens, primarily used for broadcasting programs for entertainment, information, and education.

Mechanization

The process of using machinery and technology to automate tasks and production processes, often leading to increased efficiency and productivity.