The ________ Concept Holds That Consumers and Businesses, If Left

question 110

Multiple Choice

The ________ concept holds that consumers and businesses, if left alone, will ordinarily not buy enough of the organization's products.

• A) production
• B) selling
• C) marketing
• D) product
• E) holistic marketing

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Definitions:

Representativeness Heuristic

A cognitive shortcut that involves judging the probability of an event by comparing it to an existing prototype that already exists in our minds.

Prototype

An original model or first form of something from which later versions are patterned; in cognitive science, it refers to a typical example of a category.

Relevant Information

Data or facts that are pertinent and applicable to the matter at hand or to the decision-making process.

Matchstick Problem

A type of cognitive problem-solving task that involves re-arranging matchsticks to form correct equations or geometric shapes.