Examlex
Carl always buys bread and milk when he goes grocery shopping.In this case,bread and milk are examples of impulse goods.
Disinhibition
When the conditioned stimulus elicits a conditioned response (CR) after a novel stimulus is presented during extinction
Novel Stimulus
A new or unfamiliar stimulus that has not been previously experienced by an organism.
Conditioned Response
A response that is acquired due to the association of a neutral stimulus with an unconditioned stimulus, leading to a conditioned reaction.
Behavioral Contrast
A phenomenon where the rate of response to a stimulus changes when the conditions of reinforcement for another stimulus are altered.
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