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Carmaker,Kia,knows That to Reach Its Target Markets Three Kinds of Marketing

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Essay

Carmaker,Kia,knows that to reach its target markets three kinds of marketing channels may be used.What are these three marketing channels and how might Kia use each of them?


Definitions:

Competitive Industry

An industry characterized by a large number of firms competing with each other, leading to efficient outcomes and low prices.

Cost Information

Data regarding the expenses incurred in the production, distribution, and sale of a product or the delivery of a service.

Demand Curve

A graphical representation showing the relationship between the price of a good and the amount of it that consumers are willing to purchase at different prices.

Competitive Market

A market structure characterized by a large number of buyers and sellers, where no single entity has significant power to influence the market price.

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