A Target Market Is Not Viable Unless the Segment Is

question 24

True/False

A target market is not viable unless the segment is large enough to be profitable now and in the future.

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Definitions:

Bananas

Edible fruits, typically elongated and slightly curved, featuring a soft flesh covered by a yellow peel when ripe.

Utility Function

A mathematical representation in economics that quantifies the satisfaction or happiness that a consumer derives from consuming goods and services.

Budget Constraint

The limitations on the purchase capabilities of an individual or entity, based on their available income and the prices of goods and services.

Income

The amount of money received by an individual or entity in exchange for labor or services, through investments, or from any other sources.