The Ability of a Website to Modify Itself To, or Be

question 65

Multiple Choice

The ability of a website to modify itself to, or be modified by, each individual user is referred to as

• A) connection.
• B) communication.
• C) site actualization.
• D) customization.
• E) customerization.

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Definitions:

Strategic Marketing Process

The approach whereby an organization allocates its marketing mix resources to reach its target markets.

SWOT Analysis

An acronym describing an organization’s appraisal of its internal Strengths and Weaknesses and its external Opportunities and Threats.

Accountability Analysis

The process of examining and evaluating the actions and decisions of individuals or organizations to ensure they are responsible for their outcomes.

Social Audit

A formal evaluation of an organization's impact on society, measuring it against certain ethical, social, or environmental standards.