If a Clothing Store Is Hoping to Let Customers Know

question 41

Multiple Choice

If a clothing store is hoping to let customers know of its competitive prices on jeans,a useful smartphone app to spread this information is

• A)Instagram.
• B)an app released by The Find,where a customer can search for the product among 500,000 stores.
• C)Twitter.
• D)an app released by Facebook that lets customers receive discounts for "checking in" at a store location.
• E)an app released by Esquire that lets a customer look at different brands and order the one he/she wants.

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Definitions:

Negative Reinforcements

A behavioral principle where the removal of an unfavorable event or outcome after the display of a behavior increases the likelihood of that behavior being repeated in the future.

Positive Reinforcements

a process in behavior analysis where the addition of a stimulus following a behavior increases the likelihood of that behavior happening again.

Punishment

A process that decreases the likelihood of a behavior being repeated, often through unpleasant consequences following that behavior.

Stimulus Generalization

The process by which a response is given to similar stimuli as to the original conditioned stimulus in classical conditioning.