All of the Following Are Forms of Direct Marketing EXCEPT

question 33

Multiple Choice

All of the following are forms of direct marketing EXCEPT:

• A)catalogs
• B)in-store free samples
• C)telemarketing
• D)paid searches
• E)direct mail

---

Definitions:

Stanford Prison Study

A psychological experiment conducted in 1971 by Philip Zimbardo at Stanford University, exploring the effects of perceived power and authority in a simulated prison environment.

Tyrannical

Exercising power in a cruel or arbitrary way; often associated with dictatorial leadership.

Stanley Milgram

Stanley Milgram was a psychologist best known for his landmark experiments on obedience to authority figures, conducted in the 1960s.

Obedience

The act of following orders or directions from an authority figure without question.