Briefly Explain the Major Sales Promotion Tools

question 143

Essay

Briefly explain the major sales promotion tools.

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Definitions:

Declaration Dividend

The act of a company's board of directors formally announcing the payment of a dividend to shareholders.

Financial Statements

Reports that summarize the financial activities and condition of a business, including balance sheet, income statement, and cash flow statement.

Stockholders' Equity

The portion of a company's assets that belongs to the shareholders, represented by the company's common stock, preferred stock, and retained earnings.

Accrued Wages

Wages that have been earned by employees but have not yet been paid by the employer.