In A(n) ________, Two or More Companies at One Level

question 87

Multiple Choice

In a(n) ________, two or more companies at one level join together to follow a new marketing opportunity.

• A) administered vertical marketing system
• B) horizontal marketing system
• C) corporate vertical marketing system
• D) hybrid distribution system
• E) conventional marketing system

---

Definitions:

Clarify

To make a statement or situation less confused and more comprehensible.

Claim

An assertion, typically in an argument or debate, that something is true.

Argument Maker

A tool or person skilled at forming reasons, statements, or premises to support or oppose an idea or issue.

Rejected Alternative

A rejected alternative is an option that was considered in the decision-making process but ultimately not chosen.