Which of the Following Is NOT a Common Variable Used

question 167

Multiple Choice

Which of the following is NOT a common variable used by both consumer and business marketers while segmenting markets?

• A) operating characteristics
• B) loyalty status
• C) usage rate
• D) geographic location
• E) benefits sought

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Definitions:

Accounting Profit

Accounting profit is the net income a company reports on its financial statements, calculated as total revenues minus explicit costs and depreciation.

Marginal Product

The extra production obtained by employing an additional unit of a variable resource, while keeping the rest of the inputs unchanged.

Fixed Cost

Expenses that do not change in the short term regardless of the level of production or output.

Average Fixed Cost

The fixed costs of production (costs that don't change with the level of output) divided by the quantity of output produced.