The Marketing Manager at Norgren Windows Would Like to Buy

question 41

Multiple Choice

The marketing manager at Norgren Windows would like to buy software that allows her to track the return on the ads she places in trade publications.She asks her assistant to contact software suppliers and get demonstrations of their software along with pricing and purchase options.Once her assistant has obtained and summarized the information,the marketing manager emails the info to the head of IT to see if he has any opinions about which software she should buy.After receiving feedback from the head of IT,the marketing manager makes her decision about which software to buy,and asks her boss,the VP of sales and marketing,to sign off on the decision. Which of the following roles does the head of IT play in this sales process?

• A)decision maker
• B)gatekeeper
• C)controller
• D)influencer
• E)user

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Definitions:

Phosphate Group

An important chemical group consisting of a phosphorus atom bonded to four oxygen atoms, involved in energy transfer and storage within cells through compounds like ATP.

DNA Polymerase

An enzyme that synthesizes DNA molecules from deoxyribonucleotides, the building blocks of DNA.

Sex Chromosomes

Pair of chromosomes that differs between males and females, and the difference determines sex.

Climate Change

Long-term alteration in average weather patterns, potentially due to natural phenomena or human activities.