"I Realize That Our Barcode Label Printer Is More Expensive

question 67

Multiple Choice

"I realize that our barcode label printer is more expensive than others that you may be looking at,but the Zelton barcode label printer is designed for Microsyne operating systems.Your employees will be able to learn how to operate our machine much faster than the other brands because of their familiarity with Microsyne.You won't experience any loss in productivity as this printer is synced with your system.It takes up to two weeks for employees to become comfortable using some of the other barcode label printers on the market." Which method of dealing with objections is the Zelton Systems salesperson using in this example?

• A) Direct acceptance
• B) Pass-up
• C) Referral
• D) Revisit
• E) Compensation

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Definitions:

Research Plan Development

The process of defining and outlining strategies, methods, and specific steps to carry out a research project.

Research Design

A systematic plan that outlines how to conduct a study, including methods, data collection, and analysis techniques.

Objective Development

The process of defining clear, achievable goals and objectives to guide project planning and implementation.

Marketing Information System

A structured collection of data and information that supports business decision-making processes in marketing.