Brian Is Making a Presentation to a Group of Buyers

question 71

Multiple Choice

Brian is making a presentation to a group of buyers.He knows he will encounter objections.Which of the following is NOT one of the strategies he should use to address an objection when selling to the group?

• A) He should try to get a sense of whether the other buyers share the concern.
• B) He should respond to the objection by addressing all the buyers.
• C) He should make sure that all the buyers are satisfied with his response before moving on in his presentation.
• D) He should focus his attention solely on the individual offering the objection and use the direct denial method for most of the objections that are raised.
• E) He should postpone all the objections even if the buyers are convinced that they need answers immediately.

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Definitions:

Year-End Payments

Financial obligations that are due or paid at the end of the fiscal year, such as bonuses or tax liabilities.