Explain How the Workload Approach Helps Companies Set Sales Force

question 41

Essay

Explain how the workload approach helps companies set sales force size.

---

Definitions:

Limited Service

Refers to a business model where only a partial range of services is offered to customers as opposed to full-service alternatives.

Service Retailer

A business that sells intangible products or services directly to consumers.

Low Prices

The strategy of setting the cost of a product or service lower than the competition, often to attract more customers or gain a market share.

Experiential Retail

A retail strategy that focuses on providing customers with experiences beyond the traditional shopping encounter to engage and entertain.