What Does the Term Viral Marketing Mean

question 17

Multiple Choice

What does the term viral marketing mean?

• A) It is another term for online privacy.
• B) It is another term for online security.
• C) It refers to problems associated with computer viruses.
• D) It refers to word-of-mouth marketing that occurs online.
• E) It refers to negative publicity associated with company blogs.

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Definitions:

Unit Costs

Unit Costs refer to the total expenditure incurred to produce, store, and sell one unit of a product, including all variable and fixed costs.

Variable

An element, feature, or factor that is liable to vary or change; in science and mathematics, a quantity that can assume any of a set of values.

Fixed Costs

Charges that are unaffected by changes in production or sales volumes, like lease payments, employee salaries, and insurance costs.

Fixed Costs

Financial obligations that do not fluctuate with changes in production levels or sales numbers, like rent, salary payments, and insurance premiums.