Examlex
A firm's marketing mix consists of 4 major components, which are generally referred to as the four:
Cognitive development
The process of growth and change in intellectual/mental abilities such as thinking, reasoning, and understanding across the lifespan.
Explicit memory
The type of memory involving the conscious recollection of factual information, previous experiences, and concepts.
Implicit memory
A type of long-term memory that enables people to perform tasks without conscious awareness of these previous experiences.
Memory for single items
The cognitive ability to recall and recognize individual pieces of information or singular objects.
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