Examlex
The trend of sadvertising is aimed at appealing to the cognition aspect of attitudes.
Retinal Proteins
A group of proteins in the retina that play a crucial role in vision by converting light into signals that can be interpreted by the brain.
Melatonin
A hormone produced by the pineal gland that regulates sleep-wake cycles, also known as the sleep hormone.
Neural Activation Theory
A theory suggesting that dreams are a result of the brain's attempt to make sense of neural activity during sleep.
Circadian Rhythm
The inherent, internal procedure that governs the cycle of wakefulness and sleep, repeating around every 24 hours.
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