________ Is the Activity, Set of Institutions, and Processes for Creating

question 141

Multiple Choice

________ is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.

• A) Demand satisfaction
• B) Competitive advantage building
• C) Marketing
• D) Total quality management
• E) Value chain management

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Definitions:

Civil Rights Act

Landmark legislation in the United States that outlawed discrimination based on race, color, religion, sex, or national origin, initially signed into law in 1964.

Identical Treatment

The practice of treating all individuals or entities in the same manner, without discrimination or favoritism.

Equitable Treatment

The practice of treating all individuals fairly and justly, without discrimination or bias.

Workforce Diversity

Workforce Diversity refers to the range of differences among the employees of an organization, including gender, ethnicity, age, sexual orientation, and cultural background.