The Fact That People Brought in to a Lab Setting

question 50

Multiple Choice

The fact that people brought in to a lab setting to look at ad mockups may look at the ads more closely than they might look at it if it was included in a magazine that was delivered to their home is an example of a(n) :

• A) perceptual propensity
• B) environmental proclivity
• C) lack of realism
• D) vision myopic perception

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Definitions:

Reliability

The consistency of a test, assessment, or measurement tool to produce the same results under the same conditions over time.

Reliability

The consistency and dependability of a process, test, or system in performing and producing the same results under the same conditions.

Measures

Quantifiable indicators used to assess the performance, efficiency, or condition of a process, system, or project.

Developmental Purposes

The use of processes, activities, or strategies aimed at facilitating growth, skill acquisition, or improved performance for the benefit of an individual or organization.