One Way That a Supermarket Can Make Its Ads Seem

question 48

Multiple Choice

One way that a supermarket can make its ads seem more trustworthy is to:

• A) use soothing music or an attractive colour combination
• B) show customers talking about the supermarket on hidden cameras
• C) hire attractive actors and actresses who look like people wished they looked
• D) use cartoon characters in humourous shopping experiences

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Definitions:

Sanction

Measures taken by countries or international bodies to penalize others for certain behaviors or actions, often involving trade restrictions or economic penalties.

Social Control

Mechanisms, strategies, and institutions by which societies attempt to regulate individual behavior to maintain order and conformity.

Evolutionary Psychology

A theoretical approach in the social and natural sciences that examines psychological structure from a modern evolutionary perspective.

Sociobiology

A branch of biology that explains social behavior in all species by considering evolutionary advantages and genetics.