Each of the Following Scenarios Is an Example of Repositioning

question 62

Multiple Choice

Each of the following scenarios is an example of repositioning EXCEPT:

• A) Tetley tea began associating its flavours to different moods a consumer might have prior to consumption.
• B) Subaru Outback reversed sales declines by suggesting that consumers deserved to be outdoors more.
• C) Mercedes-Benz capitalizes on precision German engineering.
• D) Molson re-introduced its Canadian Light brand as Canadian 67, to focus on the caloric content of the beer.

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Definitions:

Vagus Nerve

The tenth cranial nerve that is responsible for many functions including heart rate, digestion, and mood control.

Effector Organ

An organ or tissue that responds to neural or hormonal signals, carrying out the final response or action.

Autonomic Ganglion

A collection of nerve cell bodies in the autonomic nervous system that act as relay points for transmitting neurological signals to organs.

Smooth Muscle

A type of muscle found in the walls of hollow organs like the intestines and blood vessels, characterized by its involuntary control and lack of striations.