The Hierarchical Model Representing the Stages a Salesperson Must Take

question 50

Multiple Choice

The hierarchical model representing the stages a salesperson must take a customer through in the personal selling process is the _________ _ model.

• A) hierarchy of effects
• B) AIDA
• C) innovation-adoption
• D) information processing

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Definitions:

Myelination

The process of forming a myelin sheath around the nerve fibers to increase the speed at which information travels through the nervous system.

Synapses

The junctions between neurons where the transfer of information occurs through chemical and electrical signals.

Neural Development

The process of growth and change in the nervous system, including the brain's formation, maturation, and connectivity.

Hemispheres

Refers to the two halves of the brain, each responsible for different functions and controls opposite sides of the body.