Which of the Following Statements About Advertising Agencies Is True

question 82

Multiple Choice

Which of the following statements about advertising agencies is true?

• A) Agencies must be used since companies do not have the capabilities of developing their own advertising.
• B) Most large, national advertisers use in-house agencies.
• C) Most large agencies offer only creative services to their clients.
• D) Agencies are often used because of the skill, expertise, and experience they can offer in the advertising area.

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Definitions:

Unique

Being the only one of its kind; unlike anything else.

Interpersonal Skills

Abilities used by a person to interact positively and work effectively with others, including communication, listening, empathy, and conflict resolution skills.

Organizational Effectiveness

Measures how efficiently and effectively an organization meets its goals and objectives, often assessed through performance, productivity, and the achievement of strategic targets.

Efficiency

The degree to which something is done well or produces desired results without wasted energy or material.