The Consumer Socialization Process

question 12

Multiple Choice

The consumer socialization process:

• A) refers to how consumers satisfy their need to belong
• B) explains how marketers engage in relationship marketing
• C) explains why consumers will never completely abandon department store shopping for Internet shopping
• D) is the acquiring of skills needed to function in the marketplace

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Definitions:

Office 2013 Application

A specific software program included in the Microsoft Office 2013 suite, such as Word, Excel, or PowerPoint.

Message Window

A part of the user interface designed to display notifications, alerts, or messages to the user.

Language Options

Language options are the settings available in software, apps, or digital platforms allowing users to select their preferred language for the interface and content.

Email

A method of exchanging digital messages across the Internet or other computer networks, using specific addresses.