Which of the Following Is NOT a Limitation of Cause-Related

question 37

Multiple Choice

Which of the following is NOT a limitation of cause-related marketing?

• A) The results are difficult to quantify.
• B) Companies may support causes that offer little connection or relation to their brands.
• C) Cause-related marketing may generate a great deal of publicity.
• D) It takes time and effort to establish credibility with consumers.

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Definitions:

Strict Liability

A legal doctrine that holds an individual or entity responsible for damages or harm caused, regardless of negligence or intent.

Superseding Event

An unforeseeable event that interrupts the chain of causation and relieves all parties of liability.

Assumption of Risk

A legal doctrine under which an individual knowingly and willingly takes on the risks associated with an activity, potentially limiting liability for harm that occurs as a result.

Res Ipsa Loquitur

A legal doctrine that infers negligence from the very nature of an accident or injury, in the absence of direct evidence on how any defendant behaved.