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List the Six Functions of a Media Buyer

question 117

Essay

List the six functions of a media buyer.


Definitions:

Quality Standards

Preset criteria that products, services, or processes must meet to ensure they are fit for their purpose and meet customer or regulatory requirements.

Tangible Product

A physical item that can be seen, touched, and possessed, in contrast to services or digital goods.

Subjective

Pertains to or is influenced by personal feelings, tastes, or opinions.

Operations Management Decision

Strategic and tactical decisions involved in overseeing the production and distribution processes of goods and services, aiming to maximize efficiency and meet consumer demand.

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