________ Refers to the Use of Blogs,linked Social Networks,online Communities,and

question 34

Multiple Choice

________ refers to the use of blogs,linked social networks,online communities,and other types of media to drive consumer interaction and build widespread brand awareness.

• A)Search marketing
• B)Direct marketing
• C)Niche marketing
• D)Social media marketing
• E)Community marketing

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Definitions:

Joint Venture Operation

A business arrangement where two or more parties agree to pool their resources for the purpose of accomplishing a specific task.

Equity Method

An accounting method for recording investments in which the investment is initially recorded at cost and subsequently adjusted for the investor's share of the investee's net profits or losses.

Subsidiary Company

An entity that is owned, either fully or partially, by another entity known as the parent company, contributing to the control and business operations as part of a larger corporate structure.

Joint Venture Entity

A business entity formed by two or more companies to undertake a specific business venture together, sharing risks, costs, and rewards.