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In the Context of International Sales Management, Managers' Cultures Affect

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In the context of international sales management, managers' cultures affect their personnel decisions.


Definitions:

HR Strategy

Strategy within human resources that aligns with the overall organizational strategy to ensure effective use of people in achieving organizational goals.

External Environment

Factors outside of an organization that can impact its performance, including economic, social, technological, and political conditions.

Forecasting

The process of making predictions of future events or trends based on analysis of past and present data.

Scanning

The act of analyzing the internal and external environments of an organization to identify trends, opportunities, and threats.

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