The Key Phrase in an Advertisement That Is Memorable and Identifies

question 118

Multiple Choice

The key phrase in an advertisement that is memorable and identifies the uniqueness of the brand is:

• A)the creative brief.
• B)product positioning.
• C)variability theory.
• D)a tagline.

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Definitions:

Behavior Problems

Actions or conduct by an individual that are disruptive or inappropriate according to societal norms or expectations.

Children

Young human beings, typically those under the age of puberty.

Contested Illness

Medical conditions that are questioned or considered debatable by some medical professionals, often due to unclear evidence.