A Distributed Ad Campaign, with Ads Repeated on a Regular

question 96

True/False

A distributed ad campaign, with ads repeated on a regular basis, results in more long-term learning and is relatively immune to extinction.

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Definitions:

Problem

A situation, question, or issue that presents difficulty, uncertainty, or challenge, requiring resolution or solution.

Opportunity

A chance or set of circumstances that makes it possible to do something.

Programmed Decision

Decisions made in response to routine, predictable situations through the use of established procedures or rules.

Local Electronics Store

A retail outlet specializing in the sale of electronic devices and related accessories to consumers.