Customer Satisfaction Is Affected by the Amount of Time It

question 4

Multiple Choice

Customer satisfaction is affected by the amount of time it takes to get a question answered or a problem resolved. Retailers can minimize this time taken using all of the following steps except

• A) providing customers with clear and precise information.
• B) requiring store employees to get their manager's approval for all customer service decisions.
• C) reducing the number of employees that customers must contact to resolve their issues.
• D) not assuming they know what the customers are complaining about or what solution the customers are seeking.
• E) not interrupting the customers when they air their complaints.

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Definitions:

Forecasting Method

Techniques used to predict future conditions or performances, often applied in business for planning purposes.

Metropolitan Markets

Markets located within or serving large urban areas, characterized by high density and diverse consumer populations.

Trend Extrapolation

The process of predicting future developments by extending existing trends into the future.

Product Strategy Section

A component of a business or marketing plan outlining the approach for the development, launch, and management of a product throughout its lifecycle.