Describe How Psychographic Segmentation Is a Good Supplement to Segmentation

question 19

Essay

Describe how psychographic segmentation is a good supplement to segmentation by demographic or geographic variables.

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Definitions:

Training Programs

Structured educational activities designed to enhance the skills, knowledge, and competencies of employees.

Artificial Intelligence

The simulation of human intelligence in machines that are programmed to think and learn like humans.

Electronic Performance

The evaluation and tracking of employees' work performance through digital means.

Intranet Portals

Private, secure websites designed to facilitate information sharing and communication within an organization.