Lefty's, the Left Hand Store Claims It Has the "Biggest

question 129

Multiple Choice

Lefty's, The Left Hand Store claims it has the "biggest and most interesting selection of left-handed products" anywhere. Lefty's offers special scissors, tools, kitchen items and school supplies, all designed for left-handed people. Lefty's is quite successful, even though only about 10% of the population is left-handed. It can be said that left handed people are Lefty's:

• A) target market.
• B) market focus.
• C) market segment.
• D) customer analytics.

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Definitions:

Government

An organized system that establishes rules and regulations, provides services, and enforces laws for a society or community.

Price Elasticity

Measures how the quantity demanded of a good changes in response to a change in the price of that good.

Coffee Sales

The volume or quantity of coffee sold within a given period.

Total Revenue

The complete amount of income generated by the sale of goods or services before any costs or expenses are subtracted.