Which of the Following Is Likely to Be an Insight

question 52

Multiple Choice

Which of the following is likely to be an insight derived from the development of a buyer persona for a specific product?

• A)a predicted lifespan for the product in this particular market
• B)attitudes that turn potential buyers off of a product/service
• C)where your customer lives
• D)how your psychographics have worked in reality

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Definitions:

Advertising Channel

A medium through which an advertising message is transmitted to its intended audience, such as television, radio, internet, etc.

Media Mix

The combination of the media used and the frequency of advertising in each medium.

Direct Mail

A marketing approach that involves sending advertising materials through the postal service to a targeted list of customers.

Advertising Outlets

The various channels or platforms through which advertisements are delivered to potential customers, such as television, radio, print media, and online platforms.