Using ________ Segmentation, Marketers Form Segments of Consumers Who Have

question 163

Multiple Choice

Using ________ segmentation, marketers form segments of consumers who have similar needs and buying behaviors even though they are located in different countries.

• A) psychographic
• B) demographic
• C) occasion
• D) benefit
• E) intermarket

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Definitions:

Hallucinations

Perceptions in a conscious and awake state that appear real but are created by the mind, lacking actual external stimuli.

Delusions

Strongly held beliefs despite superior evidence to the contrary; often found in psychiatric conditions.

Defensive Manoeuvres

Psychological strategies employed by individuals to protect themselves from anxiety and internal conflicts by denying or distorting reality.

Therapist's Interpretations

The process by which therapists analyze and make sense of a client's behavior, speech, and emotional responses to provide insight or treatment.