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SnowBlowers, Inc.expresses the benefits of using its snowblowers.What type of argument is SnowBlowers, Inc.using?
Debt-Equity Ratio
An indicator showing the relative mix of equity and debt financing employed by a company for its assets.
Pre-Tax Cost
The pre-tax cost of debt is the interest rate a company pays on its borrowings before taking into account the tax deductions that reduce the effective interest cost.
Debt-Equity Ratio
A benchmark ratio illustrating how a company’s assets are financed by shareholders' equity and debt.
M&M II
Modigliani and Miller Proposition II; a theory on capital structure, which states that the value of a firm is independent of its capital structure, under certain assumptions.
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