Rarely Is Customer Feedback Surprising When Developing a New Product

question 71

True/False

Rarely is customer feedback surprising when developing a new product.

Explain the role of Public Relations (PR) in the tourism industry and identify common PR tools used.

Discuss the importance of continuous promotion during the duration of an event, such as a music festival.

Identify appropriate and inappropriate PR actions in crisis situations within the sports industry.

Describe the responsibilities of sports organizations' PR departments and the use of social media.

---

Definitions:

Cash Surpluses

Excess funds that a business possesses after it has paid all expenses and liabilities, which can be used for investment, paying down debt, or other purposes.

Disbursement Float

The interval when funds are disbursed from a payer's account until the payee's bank credits the amount.

Ledger Float

The time difference between when a check is written and when it is actually deducted from the payer's account.

Collection Float

The time period between when a check is deposited into a bank account and when the funds are available.